A new era has begun today as Prudential Waterfront Properties has now become Berkshire Hathaway HomeServices Smith Mountain Lake Real Estate. I am excited to be part of this terrific nationally known reputable real estate brand.
Smith Mountain Lake Real Estate
According to Christopher Finley, Director of Marketing and Public Relations for The Willard Companies, parent company of Prudential Waterfront Properties, the company was #1 in sales among Smith Mountain Lake area real estate companies in 2013 based on data provided through Multiple Listing Service (MLS) of the Roanoke Valley Association of REALTORS (RVAR). In addition, in 2013 the company held the highest average residential sales price amongst all real estate companies in the entire RVAR MLS.
“The fact that Warren Buffett is now in the home services and the real estate market with his expertise in his research that’s telling me that the real estate home market is getting ready to rumble,” explains President of The Willard Companies, Ron Willard Sr.
As a Realtor®, I will continue to offer the same level of service to my clients while being able to draw on new technologies available through the company including the marketing-clout that is offered through the well known national brand of Berkshire Hathaway HomeServices.
2013 Real Estate Brand of the Year
In a recent Harris Poll EquiTrend that surveyed 41,000 Americans the survey results showed that the Berkshire Hathaway HomeServices brand came away with the highest numerical “equity score” among real estate brands. I believe that this says a lot in and of itself as Berkshire Hathaway was compared to many other well known household names of real estate brokerages. Furthermore the Berkshire Hathaway brand has been spreading like wildfire across the country with over 70 new brokerages to date.
A majority stake was taken in Prudential Real Estate and Real Living brands back in October 2012 by Berkshire Hathaway and as some would say the rest is history. As Prudential Real Estate brokerage firms across the country will begin to diminish until they are completely gone by the late 2020’s.
The Same Level of Service and Quality that You Would Expect
If you have any questions about the Berkshire Hathaway HomeServices brand I would be more than happy to answer them. I am proud and honored to continue my real estate career as a Realtor® with Berkshire Hathaway HomeServices Smith Mountain Lake Real Estate and if you are a past or existing client you won’t notice many changes from me aside from my new business cards and for sale signs branded with the Berkshire Hathaway name. Thank you for the continued opportunity to serve you and I look forward to the future with Berkshire Hathaway HomeServices Smith Mountain Lake Real Estate.